You know I always talk about quality. Is there anything more important than the quality of...
- Relationships?
- Friendships?
- Products and services?
How about your customers? Bad customers will kill a business and suck away your time and energy. Remember this: not all money is good money. Just because you can make money on something, it doesn't mean it's a good idea because making that money may come at a cost of foregoing something else. Or, something could damage your brand.
Think about brands that have been compromised by a poor product launch that make you wonder, "What were they thinking?" I'm talking about Porsche bicycles, ESPN phones, HD DVDs, Crystal Pepsi, Betamax, Google Glass, Microsoft Zune, Segway, the Nook, Coors Sparkling Water…