How can I get more customers?
I dare you to watch this video and not tear up. (NOTE: If you got this post in an email, you may have to go to the online blog to watch.)
We were talking about my Father's Day Contest at the office yesterday, and I was reminded of that great day in 2010.
In retail, we're always asking ourselves, "How can I get more customers?"
Sometimes, the best strategy to drum up business is no "strategy" at all.
No limited time only sale. No paid advertising. No celebrity endorsement.
Sometimes you just need to give away your products or services in a creative manner to pull the spotlight over to your neck of the woods.
If people like what they see under that spotlight, they'll start buying.