Timeless Pieces of Americana from the Original Yankee Stadium Now Available!

Steiner Sports Press Release

May, 2009


People around the world now have a rare opportunity to own a piece of America's rich history. Iconic and cherished items from the original Yankee Stadium, a landmark that is regarded as one of the most significant monuments in sports history, are now available via a public sale and auction by visiting www.steinersports.com or calling 1-800-759-SCORE and 914-307-1000.

Yankees-Steiner Collectibles, the exclusive provider of game-used memorabilia from the original and current Yankee Stadium, announced that collectibles - such as the seats where Reggie Jackson's monstrous home runs landed and the sod where Yankees legends stood to say their final goodbyes to their beloved Stadium - are immediately available to people worldwide.

The "Yankee Stadium Legends" online auction, commencing today and closing on Friday, July 24 between 8:00 p.m. - 10:00 p.m. ET, features a total of 1,500 distinctive pieces. Prospective bidders will have the ability to register for the auction and sign-up for updates at http://auctions.steinersports.com.

Twenty-six unique items, including a Yankees Bat Rack from the home dugout and the "Courage Tradition Heart" sign which was located above the awning of the Yankees front office entrance, will be immediately available through the auction. Each week, additional collectibles will be offered and updates will be provided to the public via registration at http://auctions.steinersports.com.

In addition to the "Yankee Stadium Legends" online auction, authentic Stadium-related memorabilia will be placed on sale immediately at www.steinersports.com, including:

- 1 ft. x 1 ft. pieces of live sod from Yankee Stadium: $120
- Pairs of Stadium seats: ranging from $1499 - $1999; commemorative single seats: $750
- Final Season Crystals with Genuine Dirt from the original Yankee Stadium: $80
- Original bricks from Monument Park in a glass case with etched Yankees logo: $150

"The closing of the original Yankee Stadium marked the end of an era in sports history, but today is the beginning of an unprecedented opportunity for people throughout the world to own a piece of America's past and the great Yankees tradition," said Brandon Steiner, Founder and CEO of Steiner Sports. "For nine decades, Yankee Stadium was home to the most successful and glorious franchise in all of sports. Legendary heroes such as Babe Ruth, Lou Gehrig, Mickey Mantle, Yogi Berra, Joe DiMaggio, Reggie Jackson and Derek Jeter were a part of this beloved Stadium which can now live on in each fan's household."

"We are excited to give our great fans a chance to take home a piece of the Yankee Stadium legacy through this once-in-a-lifetime opportunity," said New York Yankees Chief Operating Officer Lonn A. Trost. "These treasures allow the Yankees' legacy to live on and provide fans with keepsakes they can pass along from generation to generation."

Yankees-Steiner Collectibles, originally created in 2004, is a partnership between the New York Yankees and Steiner Sports to provide sports fans with unique access to New York Yankees memorabilia and experiences.

To enable fans from around the world to connect to their beloved team in a unique way, Yankees-Steiner Collectibles is joined by DeLea Sod, the official sod grower of the New York Yankees.


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